ETHOS, PATHOS, LOGOS: WHAT EXACTLY IS THAT AND JUST WHY IN CASE YOU UTILIZE THEM?

ETHOS, PATHOS, LOGOS: WHAT EXACTLY IS THAT AND JUST WHY IN CASE YOU UTILIZE THEM?

These terms sound like a conjuration in a magic story at first gaze. Nonetheless, these are the major components of persuasion produced by Aristotle and understand for hundreds of years associated with mankind history! Years ago, Aristotle talked about these three terms in the well-known guide Rhetoric. Continue reading “ETHOS, PATHOS, LOGOS: WHAT EXACTLY IS THAT AND JUST WHY IN CASE YOU UTILIZE THEM?”